THE AUTHORITY AUDIT

Before the system,The diagnosis.

A working strategic diagnostic of where your category's authority actually lives — and where yours could. Two weeks. €9,500. A complete document pack you can act on whether you activate the full system or not.

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WHY START HERE

Why start here.Map the authority before you build it.

Most B2B leaders know they should be more visible to the decision-makers who matter. Few can answer the questions that actually shape that visibility.

Who

are the thirty to two hundred decision-makers who determine your category's largest deals?

What

do they read, who do they trust, and what conversations happen in the rooms you aren't in?

Where

does your authority footprint sit on that map — and how wide is the gap to the leader?

Without those answers, every campaign is a guess. The Authority Audit replaces guesswork with diagnosis.

THE OUTCOME

We help you close enterprise deals faster, win bigger, and build influence at scale.

THE DELIVERABLE

Two documents.One operating foundation.

The Authority Audit is delivered as a professionally produced document pack — yours to keep, share with your leadership, present to your board, or archive as the strategic reference you return to as the system matures.

THE AUTHORITY BLUEPRINT

The strategic narrative — who you are in your category, why you're credible, and how you claim the space you don't yet occupy.

Authority Blueprint · §6EXAMPLE · ANONYMISED

Burning Platform

THE CONVERGENCE

Three forces are tightening at once: regulatory pressure on legacy stacks, a talent exodus from the incumbent vendor, and a budget cycle that closes in REDACTED

THE ICP PROFILES — 2 TO 5 SEGMENTS

The operational layer. The Blueprint defines what to say. The ICPs define exactly who to say it to, why they'll care, and what objections to expect.

ICP Profile · Deep PainEXAMPLE · ANONYMISED

Deep Pain Analysis

PAIN 01 · HIDDEN COST

Manual reconciliation absorbs roughly 2 FTEs per quarter — a cost that never appears on the line item the buyer defends to the board

IMPORTANT

Important:What the Audit is not.

The Audit defines your strategic foundation and the types of accounts that fit it, with illustrative example companies. It does not produce your prospect list. The named, qualified list of 30 to 200 specific accounts — and the decision-makers inside each — is generated by Account Intelligence™ as part of Authority OS™.

THE AUDIT GIVES YOU
  • The strategy
  • The Blueprint
  • 2–5 ICP profiles
  • Example companies
AUTHORITY OS™ GIVES YOU
  • The named accounts
  • The decision-makers
  • Knowledge Graph enrichment
  • Precision Strikes
THE PROCESS

Two weeks. Three working sessions.One delivered foundation.

DAYS 1–3
Discovery sessions

Two structured working sessions with your leadership — typically 90 minutes each. Your go-to-market, your wins and losses, your competitive landscape.

DAYS 4–10
Construction

Authority OS™ analyses your market, models your decision-maker landscape, develops the 2–5 ICPs, and constructs the full Blueprint.

DAYS 11–13
Calibration session

A 90-minute walkthrough of the draft. We refine the tone, sharpen the claims, and ensure every line is one you can defend.

DAY 14
Delivery

Final document pack delivered. Authority Blueprint and ICP profiles, professionally produced. Yours to keep.

PRICING

€9,500. Two weeks.Yours regardless.

A fixed-price engagement, payable on signature. If you proceed to activate the full system on the foundation the Audit creates, the Audit remains yours. There is no double-charge.

Inquire about an Audit
€9,500· two weeks · fixed price
WHAT THAT INCLUDES
  • Two leadership discovery sessions
  • Full Authority Blueprint document
  • 2 to 5 ICP profiles with playbooks
  • Calibration session with your leadership
  • Professionally produced pack on day 14
DELIVERED THROUGH AUTHORITY OS™
  • The named prospect list (30–200 accounts)
  • Decision-makers with contact data
  • Knowledge Graph enrichment & triggers
  • Precision Strikes & ongoing execution
THE COMPANY

The fit.Built for leaders who know where they're going.

THE AUDIT IS FOR YOU IF
  • You sell into enterprise or premium mid-market where individual deals justify long-term positioning
  • Your buyers decide across multiple meetings, often spanning quarters
  • You have substantive expertise underrepresented in your category's public conversation
  • You suspect competitors are winning deals you should be winning — and the difference is visibility, not product
IT IS NOT FOR YOU IF

You're looking for tactical help — a campaign, a website refresh, a content burst. We don't run those engagements, and we won't pretend otherwise.

LET'S TALK

Take the next step.Inquire about an Audit.

A short conversation first — fifteen to thirty minutes — to confirm the Audit is the right fit. If it is, we begin within two weeks of signature.

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